Proforma Blog

It’s becoming increasingly important to not only keep on top of technological advancements, but figure out how best to harness..

Effecting digital transformation for its own sake is never a good idea—84% of companies digital transformation efforts fail...

Many companies have already transformed their business models to meet the demands of digitally empowered customers. Now they..

Managing your brand and its merchandise can be an overwhelming. With so much to keep track of when simultaneously ensuring..

Digital transformation is (McKinsey&Company): Creating value at the new frontiers of the business world, creating value in the..

Are you familiar with the term ad-enfreude? It’s the guilty adrenaline rush you feel as an onlooker when watching a brand..

Having an online company store is great for businesses with a large number of employees in multiple locations. Firstly, it..

We’re all familiar with big brands that are instantly recognizable all over the world—McDonald’s, Coca-Cola and Samsung—to name..

Marketing consultants are no doubt looking for the right marketing agency to partner with as the new year approaches. Proforma..

With the start of a brand new year, marketing companies are thinking about co-marketing as a way to kick-start their campaigns.